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The Healthcare Innovator’s Workbook: Making Lean Design in Healthcare Happen 1st Edition PDF ebook

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Buy The Healthcare Innovator’s Workbook: Making Lean Design in Healthcare Happen 1st Edition PDF ebook by author Adam Ward published by Productivity Press in 2020 and save up to 80%  compared to the print version of this textbook. With PDF version of this textbook, not only save you money, you can also highlight, add text, underline…

SKU: 9780429259746
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Buy The Healthcare Innovator’s Workbook: Making Lean Design in Healthcare Happen 1st Edition PDF ebook by author Adam Ward published by Productivity Press in 2020 and save up to 80%  compared to the print version of this textbook. With PDF version of this textbook, not only save you money, you can also highlight, add text, underline add post-it notes, bookmarks to pages, instantly search for the major terms or chapter titles, etc.
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eBook Details:

Full title: The Healthcare Innovator’s Workbook: Making Lean Design in Healthcare Happen 1st Edition
Edition: 1st
Copyright year: 2020
Publisher: Productivity Press
Author: Adam Ward
ISBN: 9780429259746, 9780429822919
Format: PDF

Description of The Healthcare Innovator’s Workbook: Making Lean Design in Healthcare Happen 1st Edition:
Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance. Pricing strategy development requires creativity, analytical rigor, and an ability to master the internal political competition for scarce resources, but it takes place in a well-defined environment. Fast forward to strategy implementation: competitors that stubbornly fail to behave according to assumptions, new entrants, internal resistance, new opportunities, changing customer preferences, leadership changes, regulatory interventions, or market growth rates that change unexpectedly are some of the intervening variables between the pricing strategy originally developed and the strategy actually implemented. This book provides the theories and best practices that enable the effective implementation of pricing strategies. It offers: a best practice overview on how to convert a pricing strategy into superior results insights from current academic research on driving profits via pricing strategy implementation examples on how to deal with digital transformation in the context of pricing tools and insights into how to overcome internal resistance, align the organization, and forge win-win relationships with customers Taking a new approach, Pricing Strategy Implementation is a critical and practical tool for practicing executives and managers, as well as academics and researchers in pricing, marketing strategy, and strategic management.

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